Greenpeace USA Plastic Campaign
I created a series of illustrations for an anti-plastic campaign focused on microplastics and human health, developed as part of an evergreen social media package for Greenpeace USA in 2026 to support the Global Plastics Treaty negotiations (INC5.4).
The visual approach combined detailed, characterful depictions of animals with clear, accessible storytelling, drawing viewers in emotionally while communicating serious environmental and health impacts.
Across five assets (including illustrative macros, infographics, and a multi-slide carousel) the work translated complex information about microplastics into engaging, shareable content, balancing scientific messaging with warmth to help audiences connect plastic pollution to both ecosystems and human wellbeing.